Thursday, September 30, 2010

the reports of its demise: greatly exaggerated

Internet entrepreneur Patricia Handschiegel spoke to the Pacific Northwest Newspaper Association a couple of weeks ago. Here's what she had to say about the reputed demise of print, in general, and journalism in particular.

A group of newspaper publishers heard what I hoped to share with the industry, that 1. Google and other internet companies have no business telling anybody how to do content business, given that the majority have no real experience in it. 2. That newspapers (and all print media companies) have just as much opportunity and chance for success online, if not more, as anybody. And, 3. That print is not "dead" because platforms never truly die (hello, radio) -- and that anybody who says otherwise is inexperienced or they'd know better. If anything, the future opens more opportunity, not less, for those in the print media business.

Good ideas. More on her site, linked above. Hit "like". bk

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