Sunday, September 27, 2009

follow the money

In case you wonder where it goes, Columbia Journalism Review's Michael Massing offers this:

While doing some recent research on the news business, I came upon this remarkable fact: Katie Couric’s annual salary is more than the entire annual budgets of NPR’s Morning Edition and All Things Considered combined. Couric’s salary comes to an estimated $15 million a year; NPR spends $6 million a year on its morning show and $5 million on its afternoon one. NPR has seventeen foreign bureaus (which costs it another $9.4 million a year); CBS has twelve. Few figures, I think, better capture the absurd financial structure of the network news.

This is not a new development, of course. It’s been unfolding since 1986, when billionaire Laurence Tisch bought CBS and eviscerated its news division in order to boost profits. (For a sharp, first-hand account of this process, see Bad News: The Decline of Reporting, The Business of News, and the Danger to Us All, by former CBS correspondent Tom Fenton.) But the issue seems worth revisiting in light of the recent naming of Diane Sawyer to replace Charlie Gibson as the anchor of ABC’s World News. We don’t yet know how much Sawyer is going to be paid, but it will no doubt surpass Gibson’s current estimated salary of $8 million. Sawyer will thus be perpetuating the corrosive, top-heavy system of the network news.

What Massing finds most baffling is the fact that, with all the ink that's been spilled, pro and con, about Sawyer's ascendancy, no one seems to find any outrage in her estimated salary. And at a time when network news (dubbed by some the Metamucil Hour) grows increasingly irrelevant. bk

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